See It Be It Bulgaria


Putting Amazing Women in the Spotlight
Save the date 2018/11/04 09:00:00 2018-11-04 20:00:00 UTC See It Be It Putting amazing women in the spotlight Hotel Marinela Noble Graphics and Switch

04 Nov 2018

Hotel Marinela

Time Left





See It Be It  is an accelerating program launched in 2014 by Cannes International Festival of Creativity as a response to the gender imbalance in the advertising industry.

In 2017 the program left Cannes for the first time to come to Bulgaria. This year, See It Be It Bulgaria will bring to Sofia top creative professionals from around the world for an open conversation about women, inspiration and the path to a successful career.

Conference Speakers


Host – Sofia Cohen

09:00 - 09:30


09:30 - 10:00


10:00 - 10:30

See It Be It: Holding on for a Hero(ine)

Marian Brannelly, Senior Press & PR Manager at Cannes Lions

10:30 - 11:00

The importance of being you

Monica Berg, Co-founder, P(OUR), Hosted by Absolut

11:00 - 11:30

I’m a Fraud: Navigating Self Worth and Not Giving a Sh!t

Kara Coyle, Creative Director at Ogilvy New York

11:30 - 12:00

The Art of the Restart

Hannah Johnson, Experience Director at Demodern

12:00 - 12:30

A thing worth doing is worth overdoing

Charlotte Bufler, Special Agent at Lürzer’s Archive, Co-founder of The Wunderwaffe

12:30 - 13:30

Lunch Break

13:40 - 14:00

The bravest women in Bulgaria, who just want to work

Krasimira Hadjiivanova, Partner at MAIKO MILA

14:00 - 14:30

The girls’ special powers

Ruja Zagorska, CEO at SiteMedia Consultancy

14:30 - 15:00

Self-knowledge and professional development or what are the habits that pull us back

Vladimir Borachev, Professional Certified Coach (PCC)

15:00 - 15:30

Women and Business

Panel Discussion

15:30 - 16:00

Achieve gender balance with a glass of wine in each hand

Olya Antonova, Managing Partner, TRASTENA Wines

16:00 - 16:20

Coffee Break

16:30 - 17:00

Lürzer’s Special Show

Hans-Peter Albrecht, Special Agent at Lürzer’s Archive

17:00 - 17:30

How to make noise with a meek voice?

Sakshi Choudhary, Associate Creative Director at Ogilvy New York

17:30 - 18:00

Smile less – My path to overcome bad advices

Deborah Vasques, Senior Creative Copywriter at MAL – Lew’Lara/TBWA

18:00 - 18:30

Giving Birth to a new way of working

Shannon Crowe, Freelance Copywriter

18:30 - 20:00

Networking drinks

Reserve a seat

Fully Booked


Media partners


Hotel Marinela, EFE Hall